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09
tam sam som calc
Market
top-down
bottom-up
Total Market Size
$
% Addressable (SAM)
30%
% Obtainable (SOM)
5%
Market Sizing
TAM
$50.0B
SAM
$15.0B
SOM
$750.0M
TAM
$50.0B
Total Addressable Market
SAM
$15.0B
Serviceable Addressable
SOM
$750.0M
Serviceable Obtainable